Top 5 Consumer Finance Apps on iOS in Brazil - Q2 2023

During the second quarter of 2023, the top consumer finance applications on iOS in Brazil showcased notable trends in downloads, revenue, and user engagement. Here’s a closer look at the performance of the top 5 apps based on data from Sensor Tower.

Mobills - Budget Planner from Toro Investimentos Ltda. saw a generally stable revenue trend, peaking at around $23.5K in mid-May. Weekly downloads fluctuated, with a notable peak of approximately 10.9K in late May. Active users started at around 38K and experienced some decline, ending the quarter at roughly 36.7K.

Organizze Budget Planner, published by Organizze Tecnologia LTDA, had a revenue peak of approximately $6.4K in early April. Download trends varied, with a high of about 5K in late May. Weekly active users reached their highest point at approximately 18.9K in early April, showing some variation but remaining relatively stable around 17.6K by the end of June.

Splitwise, by Splitwise, Inc., had modest revenue with a peak at $576 in early June. Downloads varied significantly, with a high of around 5.2K in late April and a low of approximately 825 in late May. Active users showed minor fluctuations, peaking at about 13K in late May.

Budget Planner App - Fleur from Akash Jain experienced a revenue peak of $462 in early June. Downloads showed a significant increase toward the end of the quarter, peaking at over 1K in late June. Active users remained relatively stable, ending the quarter on a high note at approximately 8.9K.

My Budget Manager by Tiago Pitteri had revenue peaks of $460 and $447 in early and mid-June, respectively. Downloads were generally low but saw a notable increase to around 464 in late June.

These insights from Sensor Tower highlight the dynamic performance of consumer finance apps in Brazil. For more detailed analytics and trends, visit Sensor Tower's website.